Bad Apple was founded by a dynamic female duo committed to increasing access to fruits and veggies. After graduating from college, Anya moved to New York City and realized how difficult it was to go grocery shopping. First of all, fresh produce, a staple in her diet, was so expensive in a city with one of the highest costs of living in the country. What’s more, every trip to the store involved strategically picking a combination of items to last her through the week that she could also haul five blocks and up the stairs to her third floor apartment. Frustrated by the lack of options, she partnered with Stefanie, a fourth generation produce industry veteran, to come up with a solution to serve the city they both call home.

We founded Bad Apple to build a better food system for farmers and families. We are a mission-driven organization that aspires to:

Redefine the standard of “high-quality produce”

A curly carrot or lopsided lemon tastes as good as the symmetrical ones. In some cases, produce that looks different from the grocery store standard tastes even better! For example—the sweetest melons develop scarring on their rinds called “sugar lines.”

Make produce more affordable

It’s expensive eating healthy. By sourcing produce with less commercial demand, we can get you fruit and vegetables at a steep discount to grocery store prices—up to 50% off, depending on the week.

Make produce convenient to access

We’re New Yorkers. We know the struggle of lugging grocery bags on the subway to a fifth floor walkup. That’s why it was important for us to offer a product that puts convenience at the forefront. With our home delivery service, you get produce without lifting a finger.

Support farmers for their labor of love

Typically, when farmers know that they can’t find a buyer for a crop, they leave it in the field. We pride ourselves on giving a home to produce at risk of going to waste, and compensate growers fairly for what we see as high quality fruit and veg!

Fight hunger and food insecurity

Our food system is deeply inefficient— to the point that while 150,000 tons of food goes to waste in the US daily, over 15% of NYC residents are food insecure. To narrow this gap, we donate produce and funds to local hunger relief organizations.


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